Curious?
Let’s clear things up

This page covers the most common things people ask before working with me, how my services work, what to expect, timelines, pricing details, and everything in between.

If you don’t see your question here, don’t stress.
Just reach out, and I’ll be happy to walk you through anything you need.

  • Why do you require a minimum 3-month commitment?

    Because real results take time — for every business.

    Month 1 is setup and foundation, month 2 is strategy kicking in, and month 3 is when momentum and visibility finally begin to show. Shorter commitments simply don’t work and waste your investment.

  • Why do you charge a setup fee if I don’t have social media accounts yet?

    Because starting strong matters.

    If your accounts aren’t properly branded, optimized, secured, and structured, everything posted afterward is working uphill. The setup fee ensures your platforms are built correctly from day one, so your monthly investment isn’t wasted.

  • Will you grow my account overnight?

    No — and anyone who promises that is lying.

    Social media growth today is slow, steady, strategy-based, and driven by consistency. Algorithms reward brands that show up regularly, not quickly.

  • Why do videos perform better than photos?

    Because every platform now prioritizes motion, human presence, and storytelling.

    Short-form video is the #1 driver of reach across all major platforms (Instagram, TikTok, YouTube, Facebook).

  • How long until I see results?

    Most businesses begin to see meaningful progress in 60–120 days.

    This includes reach, engagement, and brand consistency.

  • Can I approve content before it goes live?

    Absolutely.

    Every client receives content in advance, and you can approve or request edits — as long as it’s done in a timely manner so posting doesn’t fall behind.

  • What do YOU need from ME as a client?

    I handle the heavy lifting, but I do need:

    – access to social accounts
    – timely approval of content
    – info on sales/events/promotions
    – accurate business information
    – responses to questions within a reasonable timeframe

  • What happens if I forget to pay my invoice by the 5th?

    Services pause temporarily — no posting, engagement, or content creation.

    This protects both sides and keeps workloads fair and predictable.

  • Do I own the content you create?

    You own all posted content.

    Unposted/raw footage, design files, and templates remain the property of Norris Media unless purchased separately.

  • What is your communication policy?

    Business hours are Monday–Friday, 9 AM–5 PM EST.

    Standard response time is 24–48 hours, and revisions take 2–5 business days.

    No text-based communication, middle-of-the-night requests, or same-day demands unless agreed upon.

  • Can I choose how many months I sign up for?

    Yes — and you get perks for longer commitments.

    6- and 12-month contracts receive locked-in discounts, priority scheduling, and stronger long-term strategy.

  • Do you offer custom packages?

    Absolutely!

    If none of the tiered plans fit your needs — especially for podcasts, multi-location businesses, or event-heavy organizations — I’ll build a custom package specifically for your goals.

  • What happens during the onboarding process?

    We start with the required onboarding questionnaire, followed by a strategy call, then content planning, creation, approval, posting, and monthly analytics.

  • Do I have to be tech-savvy to work with you?

    Absolutely not!

    I work with beginners, older generations, and businesses who have never posted a thing.

    My job is to simplify everything — your job is to run your business.

  • What if my budget can’t afford your listed prices?

    Reach out anyway — truly!

    I want Norris Media to be accessible to businesses of all sizes, and I understand that not everyone is ready for a full monthly package. If your budget is tight, just fill out my onboarding form and let me know what you can do.

    I will always do my best to create a solution that fits your needs, whether that’s a custom mini-package, à la carte support, or extra-flexible deliverables.

    You don't need a big budget to deserve my help; you just need to start the conversation!

    The answer is always “no” unless you ask the question!

  • What if I don’t know anything about social media?

    You’re exactly the kind of person I love working with!

    You don’t need to understand algorithms or trends or metrics — that’s literally what you’re hiring me for. Your job is to run your business.

    My job is to translate your brand into a strong online presence without overwhelming you.

  • What happens after I fill out the onboarding form?

    Once the onboarding form is submitted, I will schedule your first consultation call.

    On that call, we’ll talk through your goals, challenges, and what kind of support fits best. Because I’ll already have the info from your form, our conversation will be focused and productive — no awkward guessing, no feeling unprepared.

  • Do you work with businesses outside Kentucky?

    Absolutely!

    I work with clients all over the country (and some that are based internationally and operate globally).

    Everything can be handled remotely — strategy, planning, content approvals, even shoots depending on your location.
    Distance is never a barrier.

  • Do you require access to my social accounts?

    Yes, but securely and only as needed.

    I’ll guide you through how to grant the right permissions. You always retain ownership and full access — I simply manage the presence for you.

  • Do you offer one-time projects, or only monthly packages?

    Both!

    For businesses not ready for full management, you can book:
    – content days
    – strategy calls
    – social audits
    – branding updates
    – website tune-ups
    – ad setup
    – content templates
    – or a custom mini-project

    Monthly packages are for businesses wanting consistency. À la carte services are for those who want a boost without a long-term commitment.

  • How involved do I need to be each month?

    As involved as you want — or not at all.

    Most clients love handing everything over. Others like being part of planning sessions. Your level of involvement is flexible, but timely replies and approvals are still needed so your posting schedule doesn't fall behind.

  • Do you create the content, or do I need to?

    Both options are available.

    I offer monthly content creation for photos and videos (with travel considerations), but if you're already capturing content, I can edit it, polish it, and turn it into strategic posts.

  • Can you match my brand voice?

    Yes — this is one of my strongest skills!

    During onboarding, I learn your tone, your audience, and what makes your business unique so content feels authentically “you,” not generic.

  • What if I need more support than what’s included in my package?

    You can always upgrade, add à la carte services, or request custom support during busy seasons like holidays, events, or launches.

    Think of me as your flexible marketing partner.

  • Do you manage messages and DMs?

    Yes — in the Standard, Premium, and Elite tiers.

    Inbox management is essential for customer experience, and higher-tier clients receive more hands-on attention.

  • Can you run ads for my business?

    Absolutely!

    Paid ads are included in the Elite package and available à la carte. Ads require strategy, testing, and ongoing monitoring — not just “boosting,” which wastes money. I handle both setup and optimization.

  • What if I already have someone helping with marketing?

    No problem — I can collaborate with your existing team.

    Many businesses hire me to handle just social media while their internal team manages PR, email, or sales.

  • Do you require me to shoot videos of myself?

    No, but authenticity performs best!

    If you’re comfortable appearing in content, great — it helps your audience connect. If not, I create alternative strategies using product shots, customer stories, graphics, voiceovers, and brand visuals.

  • Do you help with crisis management or urgent PR issues?

    I can assist with messaging and immediate response needs, but urgent crisis communications are handled at my discretion and may require additional billing.

    (This protects both you and me.)

  • Do I need to sign a contract?

    Yes — for everyone’s clarity and protection.

    Your contract outlines:
    – what’s included
    – what’s not included
    – payment terms
    – timelines
    – rights and responsibilities

    This keeps our working relationship smooth and stress-free.

  • Do you offer discounts?

    Yes — for 6-month and 12-month agreements.

    Long-term clients receive locked-in lower rates, priority scheduling, and better long-term results.

  • Why can’t I just hire an intern or a teenager to run my social media?

    Because social media for businesses isn’t the same as posting on a personal account.

    Professional content requires strategy, copywriting, branding, scheduling, analytics, customer response management, and compliance with platform rules.

    Hiring a cheap or inexperienced option usually leads to inconsistent posting, off-brand content, or damage to your business reputation. Working with a professional gives you long-term structure, strategy, and results.

  • Why are your packages more expensive than what I see on Fiverr or Upwork?

    Because you’re not paying for random outsourced posts — you’re paying for strategy, expertise, brand understanding, and a real partnership.

    Cheap content creators often copy/paste generic posts or templates. Norris Media creates custom content built specifically for your business, goals, industry, and audience.

    Your expertise, professionalism, and multi-industry background justify premium value.

  • Do you guarantee results?

    No ethical social media manager can guarantee results.

    Algorithms change constantly, and no one — not even Instagram — can promise reach or growth.

    But what can be guaranteed:
    – consistency
    – strategy
    – clarity
    – polished content
    – professional management
    – long-term momentum

  • What platforms do you manage?

    Instagram
    Facebook
    TikTok
    Pinterest
    Threads
    YouTube
    LinkedIn
    Twitter/X
    BlueSky
    Podcast Hosts

    Clients can choose a number of platforms depending on their package.

  • Do you offer in-person content shoots?

    Yes, depending on your location.

    Travel fees may apply. If you’re outside Kentucky, we can coordinate quarterly shoots or remote content capture options.

  • Can I switch packages once we’ve started?

    Absolutely!

    Businesses grow, needs evolve, and sometimes you need more support than you expected. You can upgrade at any time.

  • What if I need content turned around urgently?

    Rush projects are possible at an additional fee.

    This is because urgent requests require shifting my workload and can delay other client deliverables.

  • What’s the difference between “light engagement” and “full engagement”?

    Light engagement =
    – liking comments
    – responding to basic interactions
    – occasional comment replies

    Full engagement =
    – responding to DMs
    – answering questions
    – comment conversations
    – follower interaction
    – active community management

    This difference is important and helps justify your tier pricing.

  • Can I request unlimited revisions?

    Revisions are included, but must be reasonable.

    Unlimited revisions does NOT mean unlimited re-direction or changing your mind daily — it means you can request tweaks until the content matches the approved strategy.

    This protects workload, boundaries, and timelines.

  • What if I don’t like being on camera?

    You don’t have to be!

    I’ll create a strategy that works for your comfort level — but I’ll also gently guide you if showing your face occasionally would significantly help your growth.

    No pressure, no forcing, just honest recommendations.

  • Do you write my captions?

    Yes — all captions are researched, strategic, SEO-friendly, and brand-aligned.

  • Do you respond to customer messages pretending to be me?

    No.

    I respond as the brand, not as the owner. If something needs your personal voice or decision, I’ll notify you.

  • Can you help me understand my analytics?

    Absolutely!

    I translate your data into plain English so you understand:
    – what’s working
    – what isn’t
    – what we’re adjusting next

    Analytics are for clarity, not confusion.

  • Do you offer training if I want to learn to do this myself?

    Yes — through:
    – hourly consulting
    – social media audits
    – strategy sessions
    – content coaching

    These are great budget-friendly options for DIY business owners.

  • What if I don’t have photos or videos to start with?

    No worries — that’s extremely common!

    We build a content plan around what you do have, and then schedule content days to capture what’s needed moving forward.

  • Do you manage comments?

    Yes, depending on your tier.

    Managing public comments is important for customer experience and brand reputation.

  • Can we text instead of email or Google Drive?

    No, and here’s why:
    Texting is impossible to track, organize, search, or schedule around.

    Email + Drive keeps everything clear, documented, and accessible — which ultimately protects both of us.